Imagine that you have 48 hours, a budget, and a list of people to order corporate gifts for. Instead of scrolling through a large catalog, you type one sentence into the AI Assistant bar and get instant personalized gift ideas.
We’ve added an AI assistant to the Swag42 catalog to make gift discovery fast, help you cut through our 800+ catalog items, and get the best corporate gift ideas upon your requirements in a few minutes.
This tool is designed for event managers, HR teams, and marketing teams that lack the time for catalog searches and sales calls.
Key takeaways:
– An AI assistant generates instant ideas without vague briefs and one-hour calls with sales representatives. You get a few practical gift sets within a minute.
– Context-based recommendations are the AI Assistant’s superpower. The assistant generates gift suggestions based on the budget, timeline, recipient, use case, and desired branding style. It is trained with real-life client requests and vocabulary.
– Ready-to-order results and reduced ordering time. This AI tool saves time and effort on multi-step merch ordering, providing a button for instant self-ordering on the Swag42 Platform.
– The conversational AI tool understands plain language, besides words and tags. Gifting with the help of AI is a smarter way to interact and quickly find the perfect gift for any occasion.
How the AI assistant works
- Open the Swag42 catalog and find the AI Assistant bar. The AI chat is built into the main catalog page.
- Type your request using natural language, for example, “Gifts for 120 event staff, EU shipping, €25–€40 budget, winter theme,” or “Onboarding kits for new hires, premium, 7–10 day turnaround.”
- Receive personalized recommendations. The assistant returns a list of products and suggested gift sets, along with notes on why each option aligns with your brief.
- Add gifts to the quote. Click “Add to quote” to open the price calculator, which displays an estimated cost range based on quantity and delivery location. From there, you can submit a branding design request via the Swag42 Platform or contact our sales team for help finalizing pricing and timelines.
How was the AI Assistant born?
Corporate gifting is a $900B+ global market, and most companies still manage multiple suppliers and generic catalogs. Swag42’s goal was simple: to add AI intelligence, saving time, reducing costs, and delivering better experiences for our clients.
The AI assistant bridges the gap between personalization and procurement. Teams can explore creative options, stay on budget, and finalize selections in one place at little to no time.
Alex Bondar
CEO of Swag42
How does the AI tool help?
Like a helpful shop assistant that never sleeps, our AI tool is always ready to suggest a product offer when you don’t know exactly which gift suits a particular audience or purpose. At the same time, it keeps within your time and budget frames so that you don’t lose time on wrong choices.
Anna Kniga
Head of Catalog at Swag42
Under the hood, the AI tool uses a few powerful tricks to polish recommendations:
- Semantic catalog search. Products are embedded into a semantic database, so the assistant understands meaning, not just keywords. Therefore, the tool understands “gifts for a winter offsite,” and it finds items that fit, besides keywords.
- Richer product data. We provided detailed descriptions, use cases, and tags for each catalog item. That context improves discovery and makes results practical and specific.
- AI contextualization. A large language model examines descriptions, pricing, and compatibility to construct sensible sets, for example, matching a hoodie style with the appropriate print method and lead time.
- Smart procurement filters. Budget bands, minimum order quantities, and turnaround time constraints are automatically applied, ensuring that suggestions are tailored to your request.
Self-service Swag42 Platform
Along with the AI Assistant, we offer a free Swag42 Platform, which provides branding, packaging, and delivery management services. Having selected the gifts, companies proceed with requesting free branding design mockups, tailoring the packaging design, and adding personalized messages.
The platform also allows for scheduling a delivery time to a specific corporate event, product launch, or employee recognition.
Swag42 AI Assistant isn’t designed to replace good planning or our sales managers’ work. It’s a tool for quick ideation, practical filtering, and fast decisions. For complex or large-scale projects, you’ll still want to have a conversation with our team — but for everyday needs and tight deadlines, the assistant, combined with the self-service platform, is a time-saver.
Try the Swag42 AI Assistant or contact our team for more information.
