Your team is participating in sports events—tournaments, fundraisers, or marathons. It’s a fantastic opportunity to showcase your brand and get noticed. So, why not shine with promotional items for sport?
Sports swag offers a beautiful opportunity for your customers to remember your brand.
Plus, wearing stylish sports swag at marathons or other sponsored tournaments creates a feeling of belonging, motivates your team, and unites them.
Below, we’ve curated a list of the best merch ideas and promotional items for sports that will help you stand out among other teams and companies.
Top 12 corporate promotional items for sports events
1. Sports t-shirt
A sports t-shirt is an item your team will wear most of the time, boosting your brand’s visibility.
Pro tip: It should be beautifully branded and made from lightweight, breathable fabrics for sports activities. We recommend choosing sports active mesh fabric, which allows air to circulate freely and helps prevent overheating.
2. Running long sleeves/anoraks
Marathon weather can be unpredictable—rain, wind, or chilly temperatures are all possible, so it’s something to prepare for in advance. A stylish long-sleeve or anorak is an item your team will appreciate during and after the event.
Pro tip. Opt for aero-ready and windproof materials for comfort during training sessions and outdoor activities.
3. Customized sports caps
A branded baseball cap is trendy and practical sports swag that helps your team protect eyes from UV rays during sports events.
Pro tip. We recommend a minimalist print on caps. It adds style and easily blends into a casual wardrobe for everyday wear.
4. Shorts
Choose sports shorts for ultimate comfort during running and other activities. Their loose fit gives athletes complete freedom of movement. Look for moisture-wicking fabrics like nylon and polyester to ensure they stay comfortable.
Pro tip. In colder weather, thermal tights can be layered underneath for added warmth while running.
5. Branded socks
Every step someone takes in your branded socks is a step closer to getting your brand noticed. Custom socks are simple yet effective sports swag apparel for practical and promotional purposes.
Pro tip. Focus on features like moisture-wicking materials and cushioning to keep athletes comfortable during intense activities. Plus, go for vibrant designs and bright colors to make them catchy.
6. Backpacks
A customized backpack with your corporate logo is super versatile – it can be used as a gym bag or game day bag to carry clothing changes, refreshments, and water bottles. Plus, it’s a perfect way to keep your brand recognizable wherever your employees go.
Pro tip. Go for minimalistic designs in neutral tones with discreet logos. Such backpacks will easily fit into everyday outfits, making your employees walking brand ambassadors. Also, pay attention to features like waterproof material to keep gear dry in any weather and good capacity for comfort and practicality.
7. Branded hoodie/sweatshirt
A custom hoodie or sweatshirt featuring your logo is a perfect choice for sports promotional items and casual wear. With a wide range of customization options and various fits, including oversized, regular, relaxed, round-shaped, and zip-ups, there’s something for everyone.
Pro tip. Look for high-quality, breathable materials (e.g., GOTS-certified cotton) for a soft and sustainable feel. Also, choose hoodies with practical elements like convenient pockets for storing essentials. This will make them functional for everyday use.
8. Personalized waist bag
A customized waist bag can be a great addition to your sports event’s stylish campaign. Its hands-free design, secure storage for essentials, and lightweight nature make it a perfect fit for sports activities.
Pro tip. Look for features like adjustable straps for comfortable fit, breathable materials for added comfort, convenient pockets for seamless access to essentials, and sealed seams to ensure waterproofing even in heavy rain.
9. Sports towel
A branded sports towel is practical for athletes participating in marathons, races, volleyball, football, basketball, and tennis competitions. It’s also a must-have for a gym or swimming pool.
Pro tip. Opt for lightweight, quick-drying fabrics when selecting materials for your sports towels. Also, consider using sustainable materials whenever possible.
10. Custom water bottle
A branded water bottle is an essential item for staying hydrated on the go, especially during active sports activities. With your logo added, it becomes a great sports swag.
Pro tip. Look for water bottles made from durable and trustworthy Tritan material. This ensures long-lasting use and sustainability.
11. Waterproof mobile case
A waterproof mobile case offers a visible platform for displaying your logos and messages while allowing your team to carry their phones securely during activities like running, cycling, kayaking, or other sports.
Pro tip: Choose mobile cases with touchscreen-friendly options. This will allow people to access their phones easily without removing the case.
12. Tech gadgets
Tech gadgets, such as neck massagers, electric treadmills, or heart rate monitors, are a great way to reward your VIP customers and valued business partners during sports events.
Pro tip. Add a small yet visible branding logo when using tech gadgets as rewards. It can be placed on the packaging or the device itself.
Get ready for your next sports event with Swag42
An active lifestyle is in Swag42’s DNA. Therefore, we continuously expand our sports swag line and support sports gatherings.
This year, we launched Run42 sports collection to support marathons. By the way, did you know that all marathons are 42 kilometers? 🙂 The drop includes fashionable corporate merchandise and promotional items for marathons and other sports events.
We’re also excited to participate in the Limassol Running Marathon! Are you joining us? Let’s gear up your team!
Here’s what we offer:
- Branded sports clothes of our production, including hoodies, t-shirts, long sleeves, shorts, backpacks, caps, socks, and more;
- Customized sports apparel with your logo from top brands like Nike, Puma, and The North Face
- Personalized sports accessories, including mobile cases, wristbands, sports towels, branded sunscreen lotions, and tech gadgets.
